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HomeWorldAcademic Visibility and Bibliometric Coverage Issues: A Comparative Assessment

Academic Visibility and Bibliometric Coverage Issues: A Comparative Assessment

  1. Strengths and Weaknesses of Bibliometric Data Sources
    Ranking organizations develop various strategies based on the bibliometric data sources and
    scientific performance measurement systems they rely upon. However, every bibliometric data
    source has its own unique strengths as well as notable limitations — none of them is flawless or fully
    comprehensive. Understanding this fact is crucial in order to clearly explain our rationale for
    preferring Google Scholar, and to challenge the widespread perception that other databases are
    “absolutely correct” or “always superior.”
    Some commonly used citation indexes and bibliometric-based analyses focus on a pool of
    approximately 9,000 to 15,000 journals, selected through strict criteria. While the citation data these
    systems provide is widely accepted for scientific impact assessment, their coverage is nonetheless
    limited. Because they mainly emphasize publications in English and prioritize STEM fields (science,
    technology, engineering, mathematics), research produced in social sciences, humanities, arts, or in
    local/regional languages is often systematically underrepresented. For example, in some subfields of
    the social sciences, the coverage ratio of these databases can remain as low as 5–20%, making a large
    number of valuable studies essentially invisible.
    In addition, scientific communication formats such as books, book chapters, and conference
    proceedings — which are especially important in the humanities, law, education, or computer
    science — often fail to find sufficient space in these systems. However, disregarding such
    publications or systematically pushing them to the background is not compatible with the principles
    of academic opportunity equality and respect for scientific diversity. Academic output cannot be
    defined solely by a particular publication type or language; each discipline has its own knowledge
    production culture and publishing traditions. For example, ignoring a book or a conference paper —
    both of which are key academic communication tools in many fields — means disregarding a
    legitimate and valuable part of scientific labor. Such an approach can undermine the scientific
    visibility of certain disciplines or regions, leading to an unfair overall assessment. Yet all scientific
    outputs enrich the collective academic knowledge; therefore, their exclusion or underrepresentation
    should be questioned both ethically and methodologically.
  2. Inclusivity and Accessibility in Bibliometric Evaluation
    Another limiting factor is access costs. Traditional bibliometric data sources mostly operate with
    high-priced subscription models. As a result, only well-funded institutions and researchers can
    benefit from these databases, while scholars or universities with more modest resources cannot
    access these services. Consequently, scientific performance measurement cannot be carried out
    fairly on a global scale. Moreover, the lack of price transparency and uncertainty about what
    subscription fees might be in the coming year creates a serious problem for sustainability.
    In terms of coverage, most ranking systems built upon these databases encompass approximately
    80–90 countries and are limited to around 1,500–2,500 institutions. Over many years, there has been
    no significant increase in these figures. Such a narrow scope fails to adequately reflect the true
    distribution of scientific production and academic visibility at the global level.

Additionally, persistent problems in standardizing institution names, author names, and affiliation
information over many years continue to cause serious consistency issues in the data. Many critics
have also noted that these systems fall short on matters such as publication ethics, peer review
processes, and fairness of coverage.

  1. Fairness and Inclusivity in Scientific Performance Measurement
    In contrast, Google Scholar indexes any academic-looking content available on the internet as an
    open-access and free platform. By covering different types of publications — including journal
    articles, theses, books, reports, and conference papers — without regard to discipline or language, it
    significantly improves the scientific visibility of academic production in social sciences, arts,
    humanities, education, and local languages. Studies have shown that Google Scholar captures much
    higher levels of citation data in these areas. Furthermore, by also tracking citations from books and
    proceedings, it provides a more inclusive impact evaluation from the perspective of publication
    metrics.
    Another advantage of Google Scholar is that it continuously and rapidly updates its data, meaning
    there is no specific “data freeze” date. This enables a more current, transparent, and openly
    accessible structure for research evaluation processes. Any academic or institution can track their
    own bibliometric data through free tools (e.g., Publish or Perish); this helps to reduce the access
    inequalities created by paid databases and contributes to the democratization of bibliometric
    knowledge.
    Of course, Google Scholar also has errors. However, most of these errors are random, and there is no
    evidence that they systematically favor certain people or institutions. Thanks to its open-access
    structure, certain unethical behaviors (such as excessive self-citation or fabricated publications) can
    be detected more quickly. Compared to the systematically excluded content in other databases,
    Google Scholar’s broader approach offers a fairer and more meaningful indicator for scientific impact
    analyses within similar contexts.
  2. The Strategic Position of Google Scholar in Research Evaluation Methods
    Our primary reason for preferring Google Scholar is that it allows us to reflect the scientific visibility
    of researchers and institutions under fairer conditions, without discriminating based on geography,
    language, or budget. At the same time, we openly acknowledge this tool’s limitations, and we strive
    to minimize these weaknesses through multilayered data cleaning, continuous quality improvement,
    and strong auditing processes. In addition, thanks to the high visibility provided by Google Scholar,
    the awareness of individuals, institutions, and professional associations on this matter has increased
    significantly; as a result, hundreds of thousands of researchers have focused on organizing their
    profiles in a more careful and consistent manner. Simultaneously, a large amount of improper data
    has been removed from the system through strict rules, thereby further strengthening overall quality
    and reliability. Through this process, institutions have also become able to detect unethical practices
    and faulty activities much earlier, gaining the opportunity to take necessary precautions in time.

Conclusion

No bibliometric data source is flawless or fully comprehensive. Each has its strengths and
weaknesses. Recognizing this fact is critical for all stakeholders who wish to develop a balanced and
inclusive approach to research evaluation, scientific impact analysis, and scientific performance
measurement on a global scale. Our reason for preferring Google Scholar is its ability to reflect the
scientific visibility of researchers and institutions under fairer conditions, without discrimination
based on geography, language, or budget. At the same time, we openly acknowledge its limitations
and try to minimize them through multilayered data cleaning, continuous quality improvement, and
strong auditing processes.
In conclusion, the idea that “a single bibliometric source is perfect” does not reflect reality. No data
source today is capable of perfectly reflecting the full diversity of global academic production on its
own. Bibliometric data sources continue to evolve with contributions from the academic community.
Therefore, the most accurate approach is to analyze the boundaries of each source well, interpret
the data appropriately in context, and establish a more fair, accurate, and inclusive scientific
measurement and evaluation system using complementary methods.

✅ Our Approach

  • A global, practical, and inclusive methodology
  • Robust auditing processes to mitigate the limitations of data sources (approximately 2 million
    profiles reviewed and inappropriate ones removed)
  • Continuous data cleaning and updating for near-real-time, accurate, and up-to-date rankings

https://www.adscientificindex.com

academic_ranking #university_rankings #scientific_impact_measurement #bibliometric_analysis

bibliometric_data_sources #h_index #i10_index #citation_analysis #academic_performance

Google_Scholar #Scopus #Web_of_Science #Google_Scholar_choice #bibliometric_database

academic_visibility #publication_diversity #citation_index #impact_factor #academic_ethics

data_cleaning #data_audit #publication_policies #interdisciplinary_ranking #open_science

research_evaluation #academic_transparency #equal_opportunity #academic_success

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